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Silicon Flash > Blog > Design > Revolutionizing Fibre Installations: Introducing Mayflex’s ReelCycle
Design

Revolutionizing Fibre Installations: Introducing Mayflex’s ReelCycle

Published October 20, 2025 By Juwan Chacko
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2 Min Read
Revolutionizing Fibre Installations: Introducing Mayflex’s ReelCycle
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Mayflex, a renowned provider of infrastructure, networking, and IP security solutions, has introduced ReelCycle, an innovative returnable reel system for custom-length fibre cables. This eco-friendly solution aims to benefit both businesses and the environment by promoting sustainability in a practical and rewarding manner.

Mayflex is dedicated to constantly improving its offerings for customers while also prioritizing environmental responsibility. According to Martin Eccleston, Customer Experience Manager, the launch of ReelCycle exemplifies the company’s commitment to sustainable practices. By following the “Deliver, Return, Refund, Repeat” model, Mayflex aims to simplify sustainability efforts for all stakeholders.

ReelCycle reels are constructed from 100% recycled composite materials, ensuring durability and suitability for various weather conditions. These reels are fully returnable, allowing businesses to minimize waste, maintain a clean work environment, and reduce their carbon footprint. The process is straightforward:

  • Customers pay a £10 deposit per reel upon ordering.
  • Once the reels are empty, a simple scan of the QR code initiates a collection process, with Mayflex covering the associated costs.
  • Upon return, the deposit is refunded to the customer’s account.

This hassle-free approach offers a smarter way to handle fibre cable installations without any unnecessary complications.

ReelCycle serves as a valuable tool for businesses striving to meet sustainability targets and secure more projects. Martin Eccleston emphasizes Mayflex’s dedication to exceeding expectations and fostering innovation with solutions like ReelCycle. The initiative demonstrates that environmental consciousness and progress can coexist harmoniously.

Martin further explains that once the composite reels have fulfilled their purpose, they will be returned to the manufacturer for recycling. This closed-loop system ensures that the materials are repurposed for new products, supporting a sustainable and circular lifecycle.

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As part of its ongoing sustainability efforts, Mayflex has introduced other industry-leading initiatives, such as plastic-free packaging for Excel and Aura brands. With a customer-centric approach and a team of dedicated problem-solvers, Mayflex continues to set the standard in infrastructure, networking, and security solutions.

TAGGED: Fibre, Installations, Introducing, Mayflexs, ReelCycle, revolutionizing
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