Summary:
1. Plutus, a pioneer in on-chain integrated finance, introduces PLUS More, a new rewards system that tokenizes real-world assets and offers savings to PLU stackers.
2. PLUS More, built on Base, redefines traditional rewards by bringing them into the world of decentralized finance, offering practical use tokens and shifting control to consumers.
3. The ecosystem includes FUEL, a network fee, and Rewards-as-a-Service (RaaS) for businesses to launch their own loyalty programs, with plans for expansion and a future US launch.
Article:
Plutus, a trailblazer in the realm of on-chain integrated finance, has once again set a new standard with the launch of PLUS More. This innovative rewards system marks a significant milestone in the world of decentralized finance by tokenizing real-world assets and providing substantial savings to PLU stackers. Since its inception in 2015, Plutus has been at the forefront of revolutionizing everyday spending, having rewarded over $58 million in in-app savings over the past decade. Now, with the introduction of PLUS More, Plutus is taking its commitment to on-chain utility to the next level.
Built on Base, the Ethereum Layer 2 incubated by Coinbase, PLUS More represents a paradigm shift in the realm of traditional rewards. By bringing loyalty rewards into the open, permissionless world of decentralized finance, PLUS More redefines how loyalty value is earned, owned, and utilized—all on-chain. This revolutionary approach not only offers practical use tokens but also empowers consumers by shifting control from corporations to individuals, from closed ecosystems to open infrastructure.
The PLUS More ecosystem is designed to be sustainable over time, with the introduction of FUEL, a new on-chain network fee similar to GAS on Ethereum. This fee is strategically crafted to recycle rewards back to customers instead of minting new tokens, ensuring the longevity and viability of the system. Additionally, businesses can tap into the power of Rewards-as-a-Service (RaaS) to connect to the PLUS More network and launch their own branded loyalty programs, driving growth while providing customers with greater control and real-world utility from rewards.
As Plutus continues to innovate and lead the next wave of real-world on-chain utility, the future looks promising for the expansion of PLUS More, potentially paving the way for a US launch. With a steadfast commitment to sustainability, real-world utility, and customer empowerment, Plutus is poised to redefine the landscape of on-chain integrated finance and set a new standard for rewards systems in the digital age.
