Samsung has recently introduced its highly anticipated Galaxy XR mixed reality headset, but there is another exciting project in the works that may have been overshadowed by all the buzz surrounding Project Moohan. Towards the end of Samsung’s recent Galaxy Event, the company briefly mentioned its plans to launch smart glasses based on Android XR. Teaming up with Google and fashion brands Gentle Monster and Warby Parker, Samsung aims to create stylish AI eyewear that seamlessly integrates cutting-edge technology with design aesthetics.
In summary
- Samsung announces AI glasses project
- Teaming up with eyewear brands Gentle Monster and Warby Parker
- Using Android XR to take on the RayBan Meta
The South Korean tech giant’s collaboration is focused on creating fashion-forward glasses that combine advanced XR capabilities with a sleek and stylish design, offering a seamless blend of technology and fashion for everyday use. The goal is to provide users with boundary-free experiences for work, play, and discovery.
Samsung
This discreet collaboration between Samsung, Google, and fashion brands is expected to result in a breakthrough product that offers a unique mix of technology and style. While the Samsung Galaxy XR aims to compete with the Apple Vision Pro, the focus on creating more accessible and user-friendly smart glasses seems to be the direction where the industry is heading.

Foundry | Alex Walker-Todd
The industry is moving towards creating more subtle and accessible mixed reality experiences, with the focus on developing smart glasses that seamlessly integrate technology into everyday life without disrupting the user’s surroundings. Both Samsung and Apple are working towards this goal, and it will be interesting to see how these advancements shape the future of wearable technology.