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Silicon Flash > Blog > Business > Strategies for SMBs to Implement a Customized Approach to CTEM
Business

Strategies for SMBs to Implement a Customized Approach to CTEM

Published February 17, 2026 By Juwan Chacko
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Strategies for SMBs to Implement a Customized Approach to CTEM
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For small and medium-sized businesses (SMBs) looking to implement Continuous Threat Exposure Management (CTEM), the initial focus should be on enhancing visibility. According to Rodriguez, the key starting point involves gaining a comprehensive overview of the attack surface, encompassing endpoints, identities, cloud infrastructure, and network assets. By prioritizing exposures based on real-world exploitability and business impact, SMBs can effectively streamline their security efforts instead of trying to address all vulnerabilities simultaneously.

Automation plays a crucial role in enhancing security efficiency within SMBs. Rodriguez emphasizes the importance of AI-driven exposure management in reducing manual work by continuously identifying, scoring, and prioritizing risks. This approach enables small teams to operate more effectively. Additionally, consolidating tools where feasible is recommended. A unified platform can help reduce costs, simplify operations, and eliminate blind spots that may arise from using fragmented security solutions. Implementing CTEM requires discipline, prioritization, and leveraging the right technology to allocate limited resources towards addressing the most critical exposures.

Key Points to Consider for SMB CTEM Implementation

Many SMB security teams are already facing challenges in managing alerts and day-to-day security operations. The concept of continuous exposure management may seem overwhelming, especially considering the potential risk of tool sprawl. Rodriguez suggests that prioritization is the key to overcoming these obstacles. CTEM should aim to minimize noise rather than adding to it. By transitioning to a unified, AI-driven platform that continuously assesses and prioritizes exposures based on asset criticality and threat patterns, SMBs can shift towards a proactive risk reduction approach.

It’s essential for SMBs to recognize that CTEM is an ongoing, iterative process rather than a one-time project. As business environments evolve with the adoption of new technologies like cloud services and AI tools, the attack surface undergoes constant changes. Without a continuous approach to exposure management, organizations risk falling behind in addressing emerging threats.

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Rodriguez highlights the business aspect of CTEM, emphasizing that it’s not solely a technical endeavor. The ultimate goal is to achieve measurable risk reduction aligned with business objectives, regulatory compliance, and customer trust. Particularly for SMBs, CTEM provides a structured framework for consistently mitigating breach risks without overwhelming limited security teams. In today’s dynamic threat landscape, organizations of all sizes can benefit from adopting a focused approach like CTEM.

TAGGED: approach, CTEM, Customized, Implement, SMBs, Strategies
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