The latest craze on the internet is quite simple: a close friend or family member gazes into the camera and warns viewers, with a hint of assertiveness, that they are on the brink of witnessing a presentation and should be prepared to be kind.
In a similar fashion, Kendall, the sibling of Lucious McDaniel IV, took this approach before stepping aside for her brother to introduce his brainchild, BiteSight. This innovative food-delivery app allows users to preview food items through videos before placing their orders. It also enables customers to view their friends’ orders and save eateries they wish to try out. BiteSight taps into the way young individuals interact with content – through quick video clips and recommendations from peers.
