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Silicon Flash > Blog > Business > The Importance of Prioritizing Friction in IT Strategies
Business

The Importance of Prioritizing Friction in IT Strategies

Published September 12, 2025 By Juwan Chacko
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The Importance of Prioritizing Friction in IT Strategies
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Friction is a common occurrence in every organization, manifesting in various forms. Some forms of friction can be beneficial, such as security measures that safeguard sensitive data or change management processes that drive innovation. On the other hand, detrimental friction leads to delays and stress without contributing any value. The key is to automate positive friction whenever feasible and eliminate negative friction entirely.

Contents
How AI Can Reduce Friction To Open New DoorsFocus on Removing Harmful Friction for Users

How AI Can Reduce Friction To Open New Doors

AI serves as a valuable tool in mitigating friction within organizations, a concept extensively explored by CDW. The integration of AI into CDW’s operations has been widespread, with the issuance of Microsoft Copilot licenses and the implementation of multiple AI agents. These agents enhance organizational efficiency by assisting with tasks ranging from data analysis to customer impact evaluations.

The diverse applications of AI in reducing friction include generative AI for task completion, predictive AI for proactive issue resolution, and perceptive AI for data interpretation. Organizations must ensure that their AI tools run on optimized infrastructure, be it on-premises or across various cloud platforms, to facilitate seamless workload management and maximize AI’s potential.

DIG DEEPER: Explore the impact of AI on the IT landscape with insights from a CDW survey of over 900 decision-makers.

Focus on Removing Harmful Friction for Users

As organizations strive to streamline operations and enhance user experiences, they can adopt innovative strategies like platform engineering to expedite product launches and leverage automation. Additionally, prioritizing cyber resilience is crucial in minimizing the impact of security breaches and ensuring swift incident response.

See also  US appeals court strikes down FTC's subscription cancellation rule

Amid evolving workplaces, the integration of security, applications, and infrastructure is essential to create a secure and collaborative ecosystem. By providing employees with the right tools at the right time, organizations can optimize productivity while minimizing unnecessary friction.

Reducing friction enterprise-wide not only boosts operational efficiency but also confers a competitive edge to organizations in today’s dynamic business landscape.

For comprehensive coverage of the event, follow BizTech on Twitter @BizTechMagazine and join the conversation using the hashtag #CDWExecutiveSummIT.

TAGGED: Friction, Importance, Prioritizing, Strategies
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