Agentic AI is transforming human-computer interaction, moving towards collaboration rather than just tool use. Matthew Kropp, a managing director at BCG, outlined a game plan for companies to derive value from integrating AI agents at VentureBeat’s Transform 2025 event. Companies that have successfully implemented AI are seeing substantial growth in revenue and shareholder value, but there is still room for growth in this early stage.
To create value with AI, companies need to focus on deploying, reshaping, and inventing workflows. Simply giving employees chatbots is not enough; companies must rethink and reshape their functions, departments, and workflows to identify areas where human work can be automated effectively. By focusing on key areas like customer support or engineering, companies can have a significant impact on their operations.
It is crucial for companies to think beyond basic use cases and consider how AI can amplify the productivity of existing employees. AI can enhance the capabilities of employees, leading to increased productivity and improved outcomes. Overcoming the hurdle of adoption is essential, as many employees may resist using AI tools due to capability ignorance, habit inertia, or identity threat. Strategies to encourage adoption include providing the right tools, training employees, measuring and celebrating adoption, and redesigning work processes to maximize efficiency and productivity. By minimizing toil and maximizing joy, companies can create a more efficient and productive workforce.
