Tech continues to advance at a rapid pace, leaving society struggling to keep up. Masha Bucher, the founder and GP of Day One Ventures, has taken a unique approach to bridge this gap by merging venture capital with hands-on PR to assist portfolio companies in not only securing funding but also standing out in a crowded market.
Day One Ventures has shown early support for companies like World, Superhuman, and Remote.com, with 12 of its portfolio companies reaching multibillion-dollar valuations.
In a recent episode of TechCrunch’s Equity podcast, Rebecca Bellan conversed with Bucher about the flaws of traditional PR, her criteria for selecting founders, and the importance of startup founders maintaining a strong online presence in today’s digital landscape.
